Monster Energy Company and Yamaha Factory Racing MotoGP Team Announce New Title Sponsorship Agreement
The Monster Energy Company and Yamaha strengthen their global alliance by signing a multi-year agreement, elevating Monster Energy to the Title Sponsor position within the Yamaha Factory Racing MotoGP Team.
Yamaha Motor Co., Ltd. is pleased to announce that the Monster Energy Company will be the Title Sponsor of the Monster Energy Yamaha MotoGP Team, effective from the start of the 2019 MotoGP World Championship season.
The multi-year Agreement will see the factory Yamaha team race as the Monster Energy Yamaha MotoGP Team. The title sponsorship further strengthens the long-standing partnership between the two companies, with Monster Energy having been an Official Team Sponsor since 2013. During this time, the factory Yamaha squad secured the MotoGP Triple Crown in 2015 and the Team Title in 2016.Both of Yamaha‘s factory riders are established Monster Energy athletes. Motorsport fans can look forward to the iconic Monster Energy brand becoming an even more eye-catching feature in the MotoGP scene, as Valentino Rossi and Maverick Viñales will feature Monster Energy prominently on their leathers, their factory YZR-M1s, and on all Yamaha Factory Racing MotoGP Team assets.
The collaboration between Yamaha and Monster Energy is also underlined by the presence of the world famous “claw” icon on several other Yamaha bikes in racing disciplines such as Monster Energy Supercross, AMA Motocross, MotoAmerica SuperBike & SuperSport, FIM Motocross World Championship and Suzuka 8 Hours. This global Monster Energy-Yamaha alliance will now take on an even greater significance for both companies.A press conference is to be scheduled on the Thursday before the Monster Energy Grand Prix Ceské republiky event, held from August 3rd - 5th, serving as an opportunity for the media to ask questions.
Competing aboard Yamaha's all-new prototype TY-E machine, veteran trial competitor Kenichi Kuroyama has topped the opening round of the two-event 2018 FIM Trial-E Cup held in Auron, France.
Extended to two rounds for 2018 following the successful inaugural Trial-E Cup competition in 2017, together with his Trial-E competitors Kuroyama faced two laps of 15 sections around the picturesque ski-resort in south-east France. Enjoying sunny skies and dry weather the event featured two groups of sections - round boulders in a dry riverbed and more angular rocks on the side of a steep, wooded hillside.
Topping the opening day's qualifying, Kuroyama was handed a significant boost right at the start of the Trial-E event when one of his expected closest challengers dropped three marks on the opening section. Handing the advantage to Kuroyama, the Yamaha rider then completed all 15 sections without losing a single mark to complete the first half of the event in impressive style.
The second and final lap proved to be a little more challenging for Kuroyama despite the dry conditions. Clean through the opening six sections of lap two, in section seven he dropped one mark before dropping an additional one mark in section 11. Completing the lap and the event with a total of just two marks lost, Kuroyama finished two marks clear of his closest competitor - Loris Gubian from France - and as winner of the Trial-E class of the TrialGP of France. In doing so the Japanese rider take a provisional lead in the FIM Trial-E Cup standings.
The second and final round of the 2018 FIM Trial-E Cup takes place next weekend, July 21-21, in Comblain-Au-Pont, Belgium.
A star-studded rider line up will be on hand at the 25th Goodwood Festival of Speed from Thursday the 12th to Sunday the 15th of July to help showcase the past, present, and the future of the Yamaha Motor Corporation and also to celebrate the 20th anniversary of the iconic Yamaha YZF-R1 superbike. Michael van der Mark, Alex Lowes, Noriyuki Haga, Josh Brookes, Tarran Mackenzie and Yamaha Motor Europe N.V. President Mr. Eric de Seynes will be heading up the Goodwood hill on a collection of Yamaha machinery from across years. Yamaha machines in action will include an original 1998 YZF-R1, the current WorldSBK R1, the Yamaha Factory Racing Team 2018 Suzuka R1, a 2018 YZF-R1M, and the revolutionary new Niken three-wheeler. Providing the wow factor in a static display will be Yamaha's future technology vision, the incredible MotoBot. The YZF-R1 riding robot will sit alongside space age technology for the event.
Fresh from securing their maiden WorldSBK victories at Donington and Brno respectively, Pata Yamaha Official WorldSBK Team's Michael van der Mark & Alex Lowes will take on the hill climb at Goodwood on a WorldSBK-spec R1 and also the Yamaha Factory Racing Team Suzuka 8 Hours-spec YZF-R1 on which they are aiming to win the legendary endurance for the fourth time in a row this summer with teammate Katsuyuki Nakasuga. The WorldSBK YZF-R1 will be ridden by van der Mark and will feature a special one-off livery he used this year at his home round in Assen on his way to a stunning double podium. Lowes will charge up the hill on the Suzuka YZF-R1 that he and his teammates will race in Japan on Sunday 29th of July with a special livery to celebrate the 20th anniversary of the Yamaha YZF-R1 as the team aim to make history.
GRT Yamaha Official WorldSSP Team rider Federico Caricasulo secured his first race win of the season at Misano today, with a dominant performance in front of his home crowd. Lucas Mahias was left frustrated after contact with another rider saw him crash out of the race on only the second lap, while European Supersport Cup rider Alfonso Coppola also crashed on the same lap but remounted to finish 23rd.
Starting from pole position after dominating qualifying on Saturday, Caricasulo was forced to sit in behind Jules Cluzel for the opening three laps, after the Frenchman took the advantage from the start. Clearly the faster rider, Caricasulo made his move on lap three with a clean pass on Cluzel to take the race lead. Setting a fast and consistent pace at the front the Italian was never headed for the remainder of the race and crossed the line to claim his first win of the season and his first since the Jerez race in 2017. The win sees Caricasulo jump from sixth to fourth in the championship standings with 104 points, 12 points adrift of third-placed Randy Krummenacher.
A flying start from the second row of the grid saw Mahias make it into the leading trio by the end of the opening lap. The 29-year-old Frenchman was fighting for position with Raffaele de Rosa when a hard pass from the Italian at turn 10 resulted in contact between the two. Mahias was pushed wide and onto the dirty part of the track, where he crashed without injury. With no points secured today Mahias slipped one place in the championship standings from fourth to fifth.
Coppola's hopes of a back-to-back points scoring finish were dashed on lap two today, when he suffered a low side crash at turn two. Fortunately the 20-year-old Italian was able to remount and rejoin the race, gaining more valuable experience in his rookie WorldSSP season.
Monster Energy Yamaha Factory MXGP's Jeremy Van Horebeek made a welcomed return to the top-ten at the thirteenth round of the FIM MXGP World Championship in Semarang, Indonesia this weekend. After a dramatic start to the Grand Prix with Wilvo Yamaha Official MXGP's Jeremy Seewer and Monster Energy Yamaha Factory MXGP's Romain Febvre crashing out of Race 1, Seewer was able to redeem himself with an encouraging top-five finish in the final race for eleventh overall, while Febvre was sixteenth overall after another dramatic turn of events in Race Two. The circuit in Semarang was widely considered one of the most spectacular tracks on the calendar. It was wide, fast and flowing with enormous jumps and plenty of changes in elevation. Wilvo Yamaha Official MXGP's Jeremy Seewer and Monster Energy Yamaha Factory MXGP's Romain Febvre were two of the fastest riders around the all-new circuit. Febvre set the fastest lap time in Timed Practice and did the same again in the Qualifying Race where he finished in fourth position behind Seewer, who drove home a third-place finish, while Jeremy Van Horebeek was eighth at the flag.
With the scintillating sun cooking the clay, any water that was used to combat dust made the surface of the track slippery. If the riders had the choice between a dusty circuit or a wet and slippery one, they would say that the water was the better of two evils. With the stifling hot temperatures rising above 33 degree Celsius, the track crew was left with no choice but to put water down on the fiery orange clay. One of the first victims was Wilvo Yamaha Official MXGP's Jeremy Seewer who had another rider cut him off on the up ramp of an enormous triple jump. The Swiss rider managed to walk away unscathed from the spectacular crash, but the damage to his bike after such a heavy impact meant he could not rejoin the race.Romain Febvre was silky smooth on the throttle of his YZ450FM as he charged past his arch rival Clement Desalle to take over third place before being pushed back to fourth by the championship leader Jeffrey Herlings a couple of laps later. With five minutes left on the clock he spied another opportunity to reclaim third place. He took the position from the defending world champion Antonio Cairoli with three minutes left on the clock, but less than a lap later all of his hard work came undone when he lost traction on the face of a jump, fell and broke his handle bars which meant he could not finish the race.
Jeremy Van Horebeek was left to fly the flag for the Yamaha riders as he rediscovered some of the speed he had lost over the last few rounds. The Belgian was happy with the progress he made on his way to an impressive sixth place in the opening race.
The start at the all-new Semarang circuit was an interesting left hand turn into a dragon-back, which is a collection of jumps that are various heights. In the final race of the day, Febvre and Van Horebeek were caught in a first turn incident that saw Febvre fall while Van Horebeek lost time and positions over the 'dragons back' as a result. Seewer was out for redemption and launched into third-place, as Febvre dusted himself off and re-entered the race in last place.
A good start was critical this weekend with the rock-hard clay developing a very limited selection of fast lines. Van Horebeek did his best to re-group after losing a handful of positions at turn-one, while Febvre did his best salvage valuable championship points. The Frenchman managed to cross the Finish Line in twelfth place after he passed his teammate on the last lap.Febvre's twelfth place allowed him to claw back enough points for sixteenth overall, while Van Horebeek's 6-13 scorecard was enough to wrap up the Grand Prix in ninth place.
Up front, Seewer was hungry for a good result. The rookie was all heart as he put chase on the top-three after losing one position to Clement Desalle. The twenty-three year old was able to keep Cairoli at bay for the entire race before a small crash dropped him back to fifth. Nevertheless, a top-five finish was a positive end to a challenging weekend where he almost finished inside the top-ten.
The next round of the FIM Motocross World Championship will take place in Loket, Czech Republic on the weekend of July 22nd.
Round three of the National Enduro Championship took the Bidvest bLU cRU Yamaha team to a small town called, Tugela Ferry, situated in the KZN region. This round formed part of the very popular Impi Hard Enduro and counted for one and a half championship points due to the double round cancelled earlier in the year.
Both, Blake Gutzeit and Kyle Flanagan had their minds set on grabbing the maximum amount of points up for grabs at the event. Due to this event being a three-day event, focus was key and work behind the scenes by the team was paramount in obtaining this objective.
The first day of the Impi Hard Enduro started with a 35km time trial to determine the start positions for the second day. Both Blake Gutzeit and Kyle Flanagan took an early lead and finished as the top two riders at the end of the trial.
The second day started with a bang when Kyle Flanagan took an early lead on his YZ250FX by the first DSP. Blake Gutzeit kept himself calm on the Bronze loop knowing he could make up his time in the more technical sections that would face them. Both Kyle Flanagan and Blake Gutzeit fitted Metzeler’s Super Soft tyre to complete the tough Silver and Gold loops where they both pulled a commanding lead over the rest of the field. Blake Gutzeit took the lead of the race when Kyle Flanagan took a wrong turn during the silver loop and finished the day just four minutes ahead of his fellow teammate. Both riders took win’s in their respective categories.
With slight changes to the third day, the riders were eager to get out onto the trails. The decision for tyre choices remained the same so both Kyle Flanagan and Blake Gutzeit which started with the Metzeler Gummy for the Bronze loop and then would change to the Super Soft for the remainder of the loops. Blake Gutzeit came into the DSP with a commanding lead over Kyle Flanagan and extended his lead throughout the day comfortably taking the overall win as well as first position in the E2 category. Kyle Flanagan finished in second position overall and first place in the E1 category.
Our National Senior rider, Bruce May took second position while our National Master rider, Denzil Torlage took 4th position respectively. These top results assisted Yamaha in clinching the manufacturers win too.
The next round takes place in Umzumbe, KZN on the 10-11 August 2018. This is a close-to-home race for all four of our riders and we look forward to some great results.
Kyle Flanagan – 1st in National E1 (200cc)
Blake Gutzeit – 1st in National E2 (Open)
Bruce May – 2nd in National Seniors
Denzil Torlage – 4th in National Masters
Overall Impi results
Blake Gutzeit – Yamaha
Kyle Flanagan – Yamaha
William Slater - Husqvarna
For those who are attending this year’s KTM ADVENTURE RALLIES on a twin cylinder KTM ADVENTURE bike, KTM is excited to announce the possibility to compete for a place at the Ultimate Race – an event that will take place as part of the 2019 Merzouga Rally in Morocco with a fully supported ride on the all-new KTM 790 ADVENTURE R.The Ultimate Race is a special opportunity at the Merzouga Rally for the top two qualifiers from each KTM ADVENTURE RALLY this year to compete in an exclusive class at the Dakar series race in Morocco. The fully supported ride includes flights, accommodation, entry fees, as well as a KTM 790 ADVENTURE R to race on with a full race service. Competitors will be given a fantastic opportunity to be coached by some of the world’s finest and fastest offroad bikers, and be treated like factory supported riders during the trip in which they will negotiate some of the most epic terrain. The winner of the Ultimate Race will receive an incredible prize, which will be announced shortly.
The Merzouga Rally is a race over five days plus a prolog and includes a marathon stage in the Moroccan desert. Stages are varied, navigation is key and the race enjoys entries from a wide range of abilities from amateur rally riders, to the factory pros. The Ultimate Race will take place over Merzouga’s varied terrain in a route specifically designed with bike and rider in mind, in parallel with the pro class of the Merzouga Rally.To be in with the chance of winning a place at the Ultimate Race, those entering one of the six KTM ADVENTURE RALLIES* this year on a twin cylinder machine will be able to sign-up to race a qualifying section during each event. The top two riders from each of the KTM ADVENTURE RALLIES, which this year take place in Italy, Australia, New Zealand, South Africa, Canada and USA, will be awarded with the Ultimate Race opportunity. The KTM ADVENTURE RALLIES provide KTM customers and fans with the possibility to embrace the spirit of KTM in an organized tour where riders can enjoy epic dirt roads, powering through unchartered forests and the possibility to conquer extreme riding territory whilst sharing it all with like-minded riders.
Yamaha Aiming for Record Fourth Straight Race Win and Second Consecutive EWC Title at 41st “Coca-Cola” Suzuka 8 Hours
Yamaha Motor Co., Ltd. announced the team line-up for this year’s 41st “Coca-Cola” Suzuka 8 Hours Endurance Road Race, set to take place from July 26th - 29th at the legendary Suzuka Circuit in Mie Prefecture, Japan. The Yamaha Factory Racing Team will return to challenge for a record-breaking fourth consecutive Suzuka victory. They will be contesting alongside the Endurance World Championship (EWC) regulars: the YART Yamaha Official EWC Team and the defending EWC Champions, the GMT94 Yamaha Official EWC Team.
Making a sensational debut in 1998, this year marks the 20th anniversary of the YZF-R1 production superbike, and to highlight the occasion the race bikes for all three teams will sport a special red-white livery. The colour scheme is adorned with the iconic “YZF” and “R1” logos of the first-generation R1, as well as a special commemorative 20th anniversary logo. As Yamaha seeks an unprecedented four consecutive wins as well as a second back-to-back EWC title, the slogan for this year’s Suzuka 8 Hours is “R1evolution: The “R” Evolution Sparking a Revolution”.The Yamaha Factory Racing Team that secured Yamaha’s first-ever hat trick of wins at the 8 Hours will once again feature Japanese racing legend Katsuyuki Nakasuga and World Superbike stars Alex Lowes and Michael van der Mark. The team will again be led by Wataru Yoshikawa, the manager of Yamaha’s factory team in the All Japan Road Race Championship.Riding for the GMT94 Yamaha Official EWC Team, in their quest for a second straight title, are endurance racing specialist David Checa, former Moto2 and MotoGP rider Mike Di Meglio and 2017 EWC Riders Champion Niccolò Canepa. The French team is currently second in the standings, with just a 10-point margin to first thanks to a fantastic win at the Bol d’Or, a second place at the 8 Hours of Slovakia Ring, and a third at the 8 Hours of Oschersleben.The YART Yamaha Official EWC Team’s roster to handle pre-race tests and the gruelling eight-hour race features long-time veteran Broc Parkes, 2016 German IDM Superbike Champion Marvin Fritz, former World Superbike racer Max Neukirchner and young Japanese superbike racer Takuya Fujita. Despite some unlucky DNFs, their win at the 8 Hours of Slovakia Ring puts them 13th in the standings before the race in Suzuka.
The biggest race on the National Cross-Country calendar is fast approaching as riders prepare for 1000 km’s of dusty desert trails. The Toyota Kalahari Botswana 1000 Desert Race is a double-header event that will take place from 22-24 June.
Looking to snatch up the title of Desert King for the seventh time in his cross-country career is Brother Leader Tread KTM’s Ross Branch. It is no secret that the man fondly known as the “Kalahari Ferrari” is the favourite heading into the iconic event – now more than ever as he prepares for the 2019 Dakar Rally.Racing legend Alfie Cox was quick to put his money on Branch as the man to beat, but with years of experience highlights the danger of placing too much pressure on the rising star:
“The thing I’ve learnt is that when you focus too much on the hype being created as a rider, you can easily lose focus on the job that’s at hand. Things can go wrong in an instant – so you need to keep your head about you,” said Cox.
“With that being said, there’s no denying that this guy is the man to beat next weekend - and for a number of valid reasons!” he added.Here’s why Cox put his money on Branch as the man to beat next weekend:
1. Ross is a local
“We’re talking about the “Kalahari Ferrari” here – Ross comes alive in this terrain. Many people don’t realise that Ross lives in Botswana, so he knows this area like the back of his hand.”
2. Sand skills like no other
“Few riders have the same set of skills as Ross in more than one discipline. He not only has an incredible offroad racing talent when it comes to speed and endurance, but also knows how to handle thick sand – and that's a big advantage.”
3. Good, dusty track record
“Ross has six Botswana 1000 Desert Race titles in the bag! There’s no reason for this year to be any different. With an intense Dakar training schedule, Ross is going to be in one of his best forms yet.”
4. Performs when the pressure’s on
“This race is the biggest sporting event of the year in Botswana. With Ross being a local hero, the pressure is definitely on! But time and time again, he’s proven that he thrives in this kind of environment.”
5. A wealth of desert racing experience
“I’ve watched Ross grow up, and seen the amount of work he’s put in to get to this point of his career. It takes a mature rider to sign up for the Dakar, so I don’t doubt what he’s capable of when it comes to any kind of desert racing.”
With new XSR's custom builds ready to ride the line between past and future, a huge new partnership on the horizon and so much more, this is the biggest wheels and waves for Yamaha yet.
Yamaha's Faster Sons
Inspired by some of the most memorable and iconic models from our past, Yamaha's Sport Heritage range is proving to be a major success with those riders who appreciate the unique formula that blends timeless style with a special character, sophisticated engine and chassis technology.
By harnessing the retro appeal of Yamaha models from a previous generation - and at the same time creating minimalist, contemporary high-tech motorcycles that deliver linear torque with agile handling for a connected and emotional riding experience - we're enabling today's Yamaha riders to discover the true essence of motorcycling.
It is the Faster Sons philosophy. This refreshing approach to motorcycle design has attracted riders of all ages and backgrounds to the Yamaha Sport Heritage line. Yamaha's Faster Sons design philosophy has struck a chord with many thousands of riders who appreciate not only the timeless design of our Sport Heritage models, but also their ability to put every rider in touch with their surroundings, and make every single ride more than enjoyable.
Yamaha Yard Built
In garages all over the world customers dream of creating their very own customised motorcycle and Yamaha seeks to enable this by asking talented bike Custom builders to provide inspirational ideas on how to transform modern Yamaha Sport Heritage models into what we have entitled "Yard Built specials".
Yamaha's Yard Built programme has gone from strength to strength over the last few years. Yard Built has quickly grown a global audience of enthusiastic custom bike fans as some of the world's best customizers have collaborated with Yamaha to create stunning builds based on the current Sport Heritage range. Yamaha's Yard Built programme heads to the 2018 Wheels & Waves event with amazing projects, all focused on the Sport Heritage range's Yamaha XSR machines. This new generation of Yard Built creations will each have a strong national flavour, having been built in collaboration with a national Yamaha distributor, their local custom builder and a national motorcycle magazine.
Yamaha at Wheels and Waves 2018
Biarritz is a world-renowned destination for those who enjoy a relaxed approach to life, but once a year things get loud. Wheels and Waves has been bringing the party to the south of France for six years now. From the Punk's Peak and El Rollo races to the surf competition and everything in between, Wheels and Waves is one of the coolest events on the calendar for those who want to indulge their love for all things two wheeled and fast.
This is the fourth year that Yamaha have been a part of Wheels and Waves and it's going to be the most extensive Yamaha experience yet. This year Yamaha is rocking a retro futuristic theme, so get ready to go Back to the Future. Leaning away from the traditionally retro focused Yard Built aesthetic, Yamaha wanted to add something new to the mix and include some futurism in the brief. This is futuristic design from an 80s perspective. With Yard Built projects being unveiled in the Wheels and Waves village, bikes entering the Punk's Peak and Swank Rally races, the Faster Sons apparel store getting you deep into the Faster Sons universe and a host of official partners doing their thing; this is one for the history books.
With Yard Built projects coming in from all over Europe, this is probably the most diverse year ever for Yamaha at Wheels and Waves. With the Back to the Future theme tying together six very distinct Yard Built Projects, things are going to get interesting. Yamaha are using the laboratory that is Yard Built to show how different people from different places and different cultures can create such unique builds on a singular theme. Each of these retro futuristic masterpieces will be unveiled in the Wheels and Waves village and will find their way into the Punk's Peak race. For the Back to the Future crew it is XSR700s all the way, but that's where the similarities end. The all-female, Italian biker collective, Miss Biker, are bringing the Yamato in collaboration with Rice Eaters Garage. The Netherland's Ironwood Motorcycles are adding their unmistakable style to the selection with the Chronos Joyride. Yamaha Klein from Germany join the pack with the Bantam Racer. Spanish custom build superstars Russell Motorcycles represent with their bike, Resilience. France's own Le French Atelier are showing off their style with the Bull Noir and rounding out the six is the Portuguese contingent, Ton-Up Garage with their appropriately named OutRun motorcycle.
These six bikes will be joined by a host of other custom builds representing everything that's wild and wonderful about Yard Built. Whether that's cruising to the beach on a custom SCR950 or showing its muscle with Workhorse Speedshop's fast and low XSR700, there's a bike here for every occasion. DAB Motors will also be joining and unveiling their ultra-futuristic creation, Alter, at the Wheels and Waves Art Ride. A truly cutting edge design and build that proves just how far a Yard Built Project can go.
Joining Yamaha at Wheels and Waves are a prime selection of Official Partners, there to add some spice to proceedings. Nexx Helmets will be supplying helmets to builders chosen from their cool Garage line up. REV'IT is bringing their Overshirt Tracer jackets for builders while Mama Custom offer their ample skills in helmet painting at the Yamaha tent.
Wheels and Waves isn't just about the bikes though and with water in its DNA, Yamaha are stepping up to the Waves this years as well as the Wheels. Diving in as an official partner of the surf competition, Yamaha are putting up a 9ft Yamaha branded long board as prize for whoever takes the top spot as well as for the winner of Punk's Peak. There's also going to be at the Yamaha tent a Faster Sons apparel store, giving you the chance to further immerse yourself in the Faster Sons Universe. So, come and join us at the Yamaha tent and make sure your following along with #BackToTheFuture and on the Yamaha Motor Europe Instagram @yamahamotoreu
Yamaha global partner of Deus Ex Machina
This year Yamaha is proud to announce a new, global partnership with Deus Ex Machina. The partnership comes off the back of a long-standing collaboration between the two brands, based on a mutual respect and a shared passion for customized lifestyle. With Deus Italy's Marketing and Communication Manager Filippo Bassoli becoming Global Marketing Director, this partnership took the next step and Yamaha joined Deus Ex Machina as their Global Technical Partner for the next two years. While both parties are businesses first and foremost, they both know that the world they live for is about fun, adventure, and living the lifestyle. The relationship between Yamaha and Deus Ex Machina will continue to be based on supporting unique communities, engaging with the wilder side of motorcycles and providing those who want it, the means for fun.
To celebrate this new global partnership, Yamaha is bringing the XSR900 Swank Rally Deus Ex Machina custom. It's going to be out for fun and victory at the Wheels and Waves Swank Rally race, with Alexandre Kowalski riding in Biarritz on June 14th. As Yamaha Europe Racing Manager for the Official Rally and Enduro teams, he is one of Yamaha's finest to be hitting the hills in Biarritz and taking on this challenge.
Make sure you stay tuned and keep an eye out for everything this partnership has coming up down the road.